When starting a small business or launching an idea, the biggest hurdle is often obtaining the seed money necessary to get the venture off the ground. One often has to rely on the depths of their own pockets, generous relatives, or the goodwill of a loaded investor. The Internet and the advent of crowdfunding offers an alternative that promises to turn this model on its head. Individuals around the world are able to make affordable contributions to projects that they feel a personal connection to or would like to see come into fruition for one reason or another. Some donate as little as ten bucks, while others donate thousands of dollars, creating a system of investment that is readily reminiscent of the creation of Linux or other open-sourced projects.
In order to develop this travelogue on crowdfunding, we have each chosen a particular website that will serve as our individual “case study” for the duration of the project. Using a set of predetermined methods, we will each accumulate data on our selected site, and then compile our findings, comparing and contrasting in order to shed some light on this online phenomenon.
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