From Jessica’s initial proposal, we all decided the best approach to starting this travelogue would be to use the “Go Try It On” app ourselves. Knowing we needed to explore more than one application, we also looked at Trimirror and Opinionaided. Trimirror is similar to Go Try It On in that it’s a fashion based site. Opinionaided offered us a different perspective into online advice communities in that people could post any questions they wanted to get feedback. In their how to video on their main page (which we linked to earlier in the post), they show an example of a guy asking how to propose to his girlfriend.

After spending the weekend interacting with these different applications and sites, we found that the most interesting part of this new media was the type of community they fostered. None of us ever came across any negativity on the site. People were helpful and supportive—they really wanted to see those how posted outfits, questions, etc. do well. This sort of “Good Samaritan” community seems to different from the rest of the internet. Read the rest of this entry »

To many people, Foursquare simply is the childhood game they played with their friends in the playground. For other, Foursquare is a way to stay connected with their friends and to learn more about the city they are in. Foursquare is a location based application that aims to make cities easier to use and more interesting to explore. Users check-in to venues using smartphone application, mobile web or text messaging. Their check-in location is shared with friends and each check-in awards the user points and sometimes “badges”. There are many types of badges and some badges require users to check-in to a venue a certain amount of time. Foursquare allows users to bookmark information about places that they want to visit, to read friend’s suggestions about the venue and also to see other user’s suggestions about nearby places . Businesses and brands utilize the Foursquare application to obtain, engage, and retain customers and audiences. Businesses owners are able to use the information and statistics provided by Foursquare to see who comes through their store and better target their marketing and advertising towards the right demographic.
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For those that have no clue what Foursquare is, it is a location based application that aims to make cities easier to use and more interesting to explore. Users check-in to venues using smartphone application, mobile web or text messaging. Their check-in location is shared with friends and each check-in awards the user points and sometimes “badges”. Foursquare allows users to bookmark information about places that they want to visit and relevant suggestions about nearby places. Businesses and brands utilize the Foursquare application to obtain, engage, and retain customers and audiences. Businesses owners are able to use the information and statistics provided by Foursquare to see who comes through their store.

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Recently location based applications like Foursquare and Facebook Places have been gaining popularity especially among smartphone users. The idea that people are willing to share their location to the world at any given time raised huge privacy issue. According to Foursquare, as of December 2010 there are over 5 million Foursquare users worldwide. That means about 5 million people are sharing to the world where they are at any given moment, and they don’t really mind who sees it. It used to be people would just go to a store and purchase whatever they like, but now, some people go to the store and check in to the place on their mobile phone. What’s the reason for people to feel the need to check in to places? To feel connected by telling people where they are? So people can find them? I definitely remembered thinking application like Foursquare will let stalker find me easier, but now I am an active user on Foursquare.

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