-By Austin, Jenny and Eva

As all of us have watched the video about the yes men few weeks ago in the class, we are pretty sure that you all have an idea what’s viral activism now. The Yes Men is probably the well-known group for viral activism, and we want to mainly focus our final subject on their activities. Also, we want to expand the idea of viral activism from The Yes Men to other viral activities by individual or group.

Austin would like to focus on gonzo journalis, and talk about Ian Murphy’s campaign to run for congress, who is this guy who made this prank phone call to Governor Scott Walker that Austin talks about in his last blog post. He made this campaign video called “murphy can has congress.” it didn’t go viral but Austin still wants to talk about it in context of everything and maybe why it didnt go viral. Also, as his first idea was from the most recent activity by The Yes Men, hacking on GE, he may look at the GE release and focus on how fake news and covert controversial methods are sometimes effective or create temporary political platforms.

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by Cassidy, Whitney, and Kate

Whitney already explained a lot of the history behind the meme and its ability to go viral on the internet. In our travelogue we plan on uncovering our fascination with the meme as well as various buzz that goes viral for everyone to enjoy. As Whitney mentions in his post, the meme comes in many forms and has many origins. They are diverse and possess many different qualities that make them so appealing. Anyone can make something viral, they just have to know what works. Read the rest of this entry »

We are interested in delving into how online media connects international students with their homes, how it effects their acclimation to their new environment, and how this plays out as a whole.  The different technologies available today make the ability to connect with people, places, things, ideas instantaneously.

This can be a challenging period of adjustment, but also a time to growth and to explore new and exciting things.  Online media can be the platform for international students to connect with family and friends they are already familiar with to seek support and riddance of their qualms, or a conduit for them to share their new encounters.  It can also open them up to new channels for communication, enabling new networks to facilitate.

We would like to divide our work by taking part in finding students and conducting interviews with them.   They will be categorized based on how many years he or she has been a student in the United States.  Should we also open it up to students outside of NYU or non students and see how their answers contrast?

Questions we have are:

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Our main argument focuses on an exploration of the differences in self-presentation between Tumblr and Facebook. On which platform do users feel they create a more accurate portrayal of themselves? How do they feel about their respective networks on the platforms? I’ve already noticed some key differences when I began to contact individuals. Upon asking them to be interviewed in their ‘Ask Boxes’ the first thing I needed to confirm was my intention by reinforcing my identity. More users responded when I included my nyu.edu e-mail address in my communication. While many people did e-mail me back, they continued to be skeptical. To further reinforce my identity, I directed them to my Facebook. While I suspect many people will say they feel they create a more accurate portrayal of themselves on Tumblr, it will be interesting to understand why Facebook played such a pivotal role in establishing my authenticity to them. Other questions I would like to ask would be similar to the following; what type of information do you find worthy to post on Tumblr? How about Facebook? Would you feel comfortable having your Facebook friends know about your Tumblr? Would you be comfortable being Facebook friends with your Tumblr followers? Would you rather lose a Tumblr follower or a Facebook friend? I am worried it may be difficult to get a video of the people I interview but I will try to do my best to get at least a couple of individuals.
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What is this? I don't even...A meme is identified as a specific idea or belief that is easily transferred. The term meme actually originates from the term ‘mimeme’, which means ‘something imitated’. The term was then re-coined in 1976 by one Richard Dawkins in a book called The Selfish Gene. The book explains the spreading of cultural ideas and phenomenon. In today’s age of instantaneous, two way feedback, the internet takes this phenomenon to a completely different level! The meme has no particular purpose or meaning inherent of the person generating it. Though there are some commercial benefits for some memes, the majority of these memes don’t normally receives

The meme comes in many forms and has many origins. It can originate from quotes, tv shows, movies, people. What’s more is the variety of forms it can take. It can be a soundtrack, an image, a video, a movie, a parody, almost anything. The unique thing about memes is their ability to be interchangeable. One parody feeds off another in a glorious symbiotic unison of creativity and depravity.  Some memes are general enough to appease a certain niche audience and some are capable of amassing a certain universal appeal.

In my current research, the majority of these memes have origins in pop culture. The scary part comes from the varying corners of pop culture that these memes can originate from. Everything from Jersey Shore’s COME AT ME BRO, to the lesser known Derp. With so many potential pictures, melodies, catchphrases, parodies, memorable scenes, and such, who or what decides the cream of the crop? What are the qualities that make a good meme? Versatility? Notoriety? Humor?

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By: Betty, Chelsea, Matt

For our final travelogue, we want to explore advertising online, specifically for the popular video site, Hulu.com.  Since the premise of Hulu spawns from the traditional medium of television, we believe it will be easily adaptable to compare to the effectiveness of advertisement in television. Personally, I would want to do this project in a slideshow and narration format since ideally, i see it taking shape as a focus group study of sorts where we can form a mock marketing research and analyze the effectiveness of online advertising as well as come up with potential solutions to key problems and/or suggestions for expanding reach. The slides will be made from statistics that we gather through field research (most likely in survey form.) We can record our individual analysis of the stats on top or have some kind of mock panel discussion about whatever visual we are confronting.  Our primary research, (aside from the survey in which we ask people for their views on the effectiveness of online advertising, what kind of advertising they prefer and why,) will probably revolve around conducting some interviews with a focus group. Read the rest of this entry »