A How-To Video on the makeup blog Temptalia
This travelogue explores the online beauty world, from cosmetic-centric forums to personal blogs, and seeks to answer the following questions:
- Why do people read beauty forums and blogs?
- Why do some people actually participate in beauty forums, or have their own beauty blog?
- Considering the rapid rate of beauty blog growth, beauty PR and marketing people have definitely noticed and many beauty bloggers are receiving free samples (and even full sizes) of beauty products. What effect does this have on beauty blogging, and what does it suggest about the future of beauty blogs?
- How do beauty bloggers “establish” themselves, and what makes them popular? How do PR/marketing groups determine which users are “worth” sending materials to? Read the rest of this entry »
I’ll admit it. I was at one point in my life an active online dater. Yet the pressure that came with talking online for weeks, and the built up to the first meeting began to turn me off to cyber dating. I’ve also met friends offline through various communities and connections from other real life friends. But I never felt the same pressures there, when meeting up for the first time. In my research, I’ve found that Ignighter has boldly recreated that sensation of meeting a possible romantic internet connection albeit the stress and sweaty palms that comes with it. And yet, their business model combined with its overall concept has not exactly taken off homebound in America. The goldmine now lies in India & the Asian world. Read the rest of this entry »
Google and the Search for the Future by Jenkins Jr. Holman
Android phones are taking the bigger share of the mobile market, because the software is free for developers, and runs well on any kind of hardware, not just Google sponsored phones (i.e. T-Mobile's Google-Phone).
In “Google and the Search for the Future”, apart from Holman’s criticism of Eric Schmidt (Google CEO at the time), he draws attention to Google’s efforts to save their search engine in the face of the escalating “app” revolution. The article shows that apple’s Iphone and its applications is a key player in the future of mobile computing. Google, with its Android, is trying to take back search revenues from Apple by having their own platform for the mobile search engine.
Google is also coming up with Chrome OS, which will work as an online operating system. Such a browser may make Google a key player in the future of cloud computing. Schmidt reveals that Google’s next step as a search engine is not to answer people’s questions but rather to tell people what to do. Google has enough information about its user’s needs and habits that they can eventually tell them what they need to buy when they are close to a shop that sells that thing. That use of information in Schmidt’s opinion is the future of advertising.
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A quote from the homepage: "MOG is where all of your music dreams come true."
Remember how much of a hassle it was to sign up for your iTunes? Credit cards aside, with Apple it was an endless process, in between having to download iTunes, waiting for the store to load, going through several verification steps, and so forth. MOG, instead, is the new generation of music listening.
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